REVERSE REALITY- 04/10

Not every reflection tells the same story.

REVERSE REALITY- APRIL 10 explores identity through two BLUAWAY wordmarks facing opposite directions—one looking back, the other moving forward. Flowing through the centre, the handwritten Official signature connects both sides, representing the past and future of one evolving identity.

Printed in cement grey against absolute black fabric, the mirrored composition creates a clean, industrial contrast with a dark and commanding presence.

The Roman numerals IV · X · MMXXVI represent April 10, 2026—the day we took ownership of BLUAWAY and began shaping its next chapter. More than a date, it marks the moment the brand’s past met its future and a new era officially began.

Crafted from lightweight AIRism fabric, it feels smooth and soft against the skin while remaining breathable throughout the day. Its relaxed regular fit creates a clean unisex silhouette designed for effortless styling, everyday movement, and an active lifestyle.

A reflection of the past. A vision of what comes next.
Two perspectives. One identity.

Product Details

• Fabric: Uniqlo AIRism fabric
• Colour: Absolute Black
• Design Colour: Cement Grey
• Fit: Relaxed/Regular Fit
• Style: Unisex
• Sleeve: Half Sleeve
• Print: High-Quality DTF Print
• Signature Date: IV · X · MMXXVI — April 10, 2026
• Feel: Smooth, lightweight and soft-touch finish
• Comfort: Breathable and easy to wear
• Ideal For: Daily wear and an active lifestyle